CUBE GALLERY | CLOU architects
Photo credits: Qingshan Wu
Project Name: Cube Gallery
Location: Hangzhou, China
Construction Area: 21,000 sqm
Architecture Design: CLOU architects
Design Director: Jan F. Clostermann
Design Team: Lin Li, Sebastian Loaiza, Mar Garrido, Ally Yan, Tiago Tavares
Construction Drawings: HSArchitects Façade
Consultant: Zhejiang Zhongnan Architecture and Façade Design
Photography: Qingshan Wu
Cube Gallery of Vanke Xiaoshan is a 21,000 sqm community retail center located in Hangzhou. It is designed as a convivial place of interaction between the young families and seniors living in the surrounding residences. By fusing two types of common retail design, retail street, and retail villa, CLOU provides a commercial design that hosts multi-scale, multi-type of business programs with various public social space.
Cube Gallery has been selected as the 2020 Architizer A+Awards Jury Winner in the Shopping Center Category.
Multi-scale, Multi-type of Commercial Programs, Flexible Operation
Targeting specific groups of people, it is the first attempt for Vanke and CLOU to establish a centralized retail center that caters to refined business formats. Through the assumption of the plan on the integration of retail types, shopping street and mall, CLOU decides to retain the strategy of expanding public space from indoor to outdoor, meanwhile adding the advantage of another retail type, retail villa, to finally form a commercial project that’s a fusion of retail street and retail villas. The resulting arrangement is a composition of three-story individual cubes available for anchor tenants setting on top of two levels of retail terraces for compact community shop units.
Multi-scale, multi-type of commercial programs are fully integrated into different scales of space. The lower level is suitable for small-scale retail programs that guarantee rental/sales efficiency and fulfills the need for community amenities. The higher level is suitable for businesses with large special requirements, which fulfills the local demands of large dining space, entertainment/leisure activities, and education/cultural centers. The distinct vertical divisions and various commercial spaces help drive the overall business vitality.