The paranoia stemming from war, especially nuclear, pandemics and natural disasters is at an all-time high and rising by the day. According to commissioned polls, 22-23% of people in the UK and US feel that the world would end in their lifetime, or that they would at least see the occurrence of a doomsday level event. Among those, 60% of the people, especially in the US, feel that it would be through a nuclear war. Only a miniscule percentage among these people hope to survive such an event, and even fewer have the means for it. 
 
To add to that, Doomsday Homes and Bunkers are becoming an increasingly common occurrence in the States, where the inception of the paranoia can be pinpointed to the devastating 9/11 attacks. The effort, however, is largely privately concentrated, and as a result is severely limited to only millionaires who have plenty of resources to spare a chunk of it towards securing an uncertain future. In other words, catastrophe planning for all is an overlooked reality of the world we live in, as most of us scramble for basics in the day to day.